NBR, in cooperation with the National Crime Prevention Council (NCPC) and McGruff the Crime Dog, has developed a retail pack and POP display, giving retailers the opportunity to sell NBR registrations and provide the label in stores for the first time.

The $10 pack includes a ten-year registration with NBR, a tamper-resistant, serialized security label, and a BONUS key tag that gives the user BoomerangIt Lost & Found Service for their keys for 10 years.  NBR is now powered by the proprietary registration technology of BoomerangIt.  While NBR registers bikes and scooters, BoomerangIt registers practically everything else to facilitate the return of lost or stolen property. 

“Along with a helmet and a good bike lock, NBR registration is one of the most important accessories you can buy,” said Rob Kaplan, NBR spokesperson. “Our new retail pack offers consumers a convenient way to get a 10-year registration and label their bike at the time they make their purchase.”

This program works in conjunction with the NBR’s OEM program launched with manufacturers such as Diamondback, Giant, Raleigh and Razor.  McGruff is a nationally recognized symbol of crime prevention.  Teaming up with National Bike Registry helps to spread the message throughout communities in the United States and create local support to help build safer communities and reduce crime through comprehensive crime prevention programs.

 “NBR helps participating retailers provide their consumers with the added security they need to protect their investment,” added Kaplan. “Bringing in the support of the retailers is instrumental in building safer communities and reducing crime through comprehensive crime prevention programs.  By reducing theft, and fear of theft, we’ll sell more, and better, bicycles. That’s good for our industry.” 

            The pack is already available at hundreds of retail locations nationwide, including nationally recognized retailers such as Dick’s Sporting Goods and Cambria Bicycle Outfitters.

About the National Bike Registry

National Bicycle Registry (http://nationalbikeregistry.com) a BoomerangIt, Inc. company based in San Leandro, Calif., is the nation’s leading Internet-based bicycle registration system, dedicated to helping law enforcement agencies return lost and stolen bicycles and scooters to their rightful owners since 1984. Utilizing the latest technology and a comprehensive, national database, NBR provides this service to consumers through its Web site, toll-free number, retailers, manufacturers and more than 16,000 law enforcement agencies. The National Bike Registry can be found on the Web at -- http://www.nationalbikeregistry.com  -- or by calling 1-800-848-BIKE.  NBR is the national registration service of choice by Diamondback, Giant, Kryptonite, Raleigh and Razor.

About BoomerangIt™

BoomerangIt (http://www.boomerangit.com), based in San Leandro, Calif., is an Internet-powered global registration system that works with law enforcement, Good Samaritans, and fiduciaries such as hotels, restaurants and airlines, to help return lost and stolen property to its rightful owners.  BoomerangIt provides an easy, inexpensive means to label and identify valuable items -- everything from digital cameras to luggage to golf clubs and more -- and to facilitate their return if lost or stolen.  In addition, the registration service enables you to securely inventory possessions for the purpose of substantiating ownership in case items are lost, damaged or stolen.  It’s also a theft deterrent, as studies indicate thieves are less likely to steal marked property due to resale difficulties.  For more information, visit the BoomerangIt Web site at --- http://www.boomerangit.com
or call 1-800-2Boomit (1-800-226-6648).

About the National Crime Prevention Council

NCPC is a private, nonprofit, tax-exempt organization whose mission is to help people prevent crime and build safer, more caring communities. NCPC accomplishes its mission through training and technical assistance to national, state and local drug, violence and other crime prevention practitioners; demonstration programs which create environments for research and learning; public service advertising via TV, radio and print challenging viewers to act against violence, drugs and other crimes; Crime Prevention Coalition of America is a network of 600+ national, state and local organizations formed to advance the cause of crime prevention; and educating and informing the field on best practices through highly regarded Web sites, brochures, booklets, books, videos, posters and reproducible kits.